The federal Affordable Care Act (ObamaCare) takes effect next January 1. Because of a Supreme Court decision, every state gets to decide whether to participate in a key part of that reform—the expansion of Medicaid to cover residents up to 138% of the federal poverty level. In most states, the Medicaid expansion battle is raging.
In this presentation, messaging expert Bernie Horn and health care expert Bob Brandon will briefly explain the controversy and then lay out the best arguments that progressives can use to persuade swing voters.
As you will learn, nearly all voters have health insurance, so your arguments for Medicaid expansion should focus less on the law’s obvious benefits to the uninsured and more on the way it will benefit everyone in your state.
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