Webinar

Raising Money Online

1) Learn tools to improve online fundraising

2) Discuss best practices for integrating online fundraising into overall fundraising efforts

3) Concrete next steps to apply best practices

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Building a Donor List That’s Worth Its Weight in Gold

1) Learn best places to find donors

2) Discuss how to figure out how much to ask for

3) Discuss tools and best practices for prospecting new donors

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Endorsement: Which Ones to Get and How to Win Support

1) Learn which endorsements are key to winning a campaign

2) Discuss how to secure endorsements from key organizations/individuals

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Earned Media

1) Learn about core components to an effective media plan

2) Tools to support development and execution of an effective plan

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Setting Up Your Campaign Team

1) What are the core leadership roles in an effective campaign

2) Discuss best organizational/management structures in a campaign

3) How to run a campaign that reflects your values

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Reach Voters You Need To: A Mail Program that Gets Results

1) Discuss elements of using targeting to improve direct mail efforts

2) Best practices around direct mail

3) Cost saving measures to reach more supporters

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Making the Ask

1) Learn what prospective donors are thinking

2) Get the right attitude to make the ask

3) Best practices for making the ask

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Writing a Winning Campaign Plan

1) Learn core components of a written campaign plan

2) Discover tools to support writing and working the plan

3) Review overall best practices for campaign planning

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Debate Prep

1) Learn about strategies to win your public debate every time

2) How to keep your answers on your campaign message

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Dialing for Dollars: Fool Proof Way to Bring in the Dough

1) Learn best practices for effective call time set-up/management

2) Discuss tools to maximize call time effort

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