Elements of a Successful GOTV Plan

GOTV efforts are the activities specifically designed to make sure your supporters vote on Election Day. Unless you can translate your support into votes, you will not win. Move into active GOTV mode the final week of the campaign. Include all of the following:

 

Absentee Ballots

  • Mail either the ballots themselves or information on obtaining them to your entire GOTV universe (sometimes-voting Democrats and your target universe)
  • Make sure your supporters receive the ballots 5-10 days before they are required to return them

 

GOTV Calls

  • Calls are especially critical in the week leading up to Election Day
  • Secure a phone bank and volunteer pool large enough to reach your entire GOTV universe in time allotted, or;
  • Use an automated message recorded by you or someone with a high level of trust and favorability in your district
  • Can be used to contact targeted voters on Election Day who have not yet voted

 

Poll Watchers

  • Assign one volunteer to each precinct. They are responsible for:
  • Pulling lists of those who have voted at several pre-determined times (10 a.m., 2 p.m., and two hours before polls close)
  • Flag any targeted voters who have not yet voted for immediate contact

 

Flushers

  • Flushers knock on doors of the flagged voters to direct them to their polling location or help them secure a ride to the polls

 

Rides to the Polls

  • Have several drivers on call to provide rides to those who many need them

 

Visibility

  • Best time to have volunteers out with signs: busy intersections during rush hour, at the polls during peak voting hours
  • Visibility is the lowest priority on Election Day—fill other assignments first

Be familiar with the laws governing visibility at polling locations!