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Drafting a Campaign Plan

This online training was conducted by Progressive Majority National Political Director Dean M. Nielsen on campaign plan writing on June 18, 2009. Learn the basic requirements for putting together their own campaign plan, no matter if they’re running for school board, city council, state legislature or for higher office. Dean provides an overview of all of the plan elements, including budgeting, timelines, and basic-level fundraising planning and targeting.

Prior to being national political director, I served as Progressive Majority's Washington state director and helped elect more than 100 candidates. After four elections, the Washington state office held the highest candidate win rate in the organization. As a career politico, I have also worked on hundreds of campaigns nationwide starting with Bill Clinton in 1992 and include others such as Gov. Gary Locke (WA), Solidarity Party (Poland), Gore/Lieberman, as well as issue work for EMILY's List, NARAL Pro-Choice Washington, Campaign for Tobacco-Free Kids, SEIU and the Democratic Party.


Slideshow

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Full recording with sound

Click here to download this online training session on fundraising.